Tourism and urban parks: Challenges, and opportunities
APRIL 29 – FRIDAY
16:00 CDT, Mexico
17:00 COT, Colombia
18:00 ART, Argentina
18:00 CLT, Chile
18:00 BRT, Brasil
The guest speaker for this webinar is:
Lic. Mariana Prone, Undersecretary of Special Projects in Public Spaces in the Municipality of Salta, Argentina.
This webinar focuses on city tourism and from there urban parks as tourist attractions. We will address issues such as tourism demand, city marketing, tourism multiplier effect and the importance of parks in a tourist destination. Do you want your park to be part of the tourist offer of your city? Attend this webinar and get ideas to achieve it.
Mariana Prone has a degree in Tourism. Master in Public Function of Tourism: sustainability and competitiveness and Master in Destination Management and Tourism Companies.
She was director of Tourism Planning for the Province of Salta between 2001-2004, and also participated in different interdisciplinary teams for the development of strategic territorial and tourism plans in her country, Argentina. She is currently Undersecretary of Special Projects in Public Spaces in the Municipality of Salta.
About her experience in Urban Parks, she was in charge, for more than 4 years (2015-2019), of the Coordinating Unit of Urban Parks of the Province of Salta.
She was promoter and co-organizer of the First and Second South American Congress of Urban Parks held in Argentina and Ecuador. In 2019 she founded her consultant Parques de Argentina and in 2020 she wrote the book “#YO SOY EL PARQUE”.